Seamlessly increase your course and membership sales with ConvertKit’s Mighty Networks integration - Trending

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Tuesday, 17 October 2023

Seamlessly increase your course and membership sales with ConvertKit’s Mighty Networks integration


Seamlessly increase your course and membership sales with ConvertKit’s Mighty Networks integration

One of the most important assets to a creator is their tech stack.

The right creator tech stack helps you accomplish your most important tasks and gets you back to doing what you love most—creating.

As the marketing hub for creators, ConvertKit prioritizes creators’ needs to ensure their tech stack plays nicely together. After all, what’s the point of finding the right tools if they don’t talk to each other the way you need them to?

Our newest and deepest integration, Mighty Networks, makes your creator tool stack even more powerful. Your ConvertKit and Mighty Networks accounts will not only sync together, but you can also pull content from Mighty Networks directly into your ConvertKit emails.

Get excited about this new seamless way to keep your list engaged and diversify your income with paid memberships and courses.

Create a course and membership with Mighty Networks

We developed this integration with Mighty Networks because they share our values in supporting creators and entrepreneurs to make a living online doing what they love.

Build a deeper connection with your audience using Mighty Networks creator-focused community features.

Mighty Networks makes it easy to customize the way you build, connect, and monetize your community—whether it’s a cohort-based course, weekly events, or however you choose to deliver your content. On Mighty Networks, you can:

  • Host a resource library in the form of a free community for your subscribers
  • Sell your subscribers on a paid membership where they can connect with each other and go deeper on relevant topics
  • Diversify your revenue by developing a paid membership that specifically targets your most engaged subscribers
  • Bring your subscribers together in a cohort-based course where they can learn live
  • Extend your subscribers’ lifetime value by building a community among your subscribers, which can help deepen the value you provide them
  • Use a Space in a Mighty Networks to create an always-on digital storefront for your downloads vs. just selling them one-off in newsletters
  • Surprise your newsletter subscribers with an invite to a live event as a way to draw people into your new community
  • Create events to meet your most loyal subscribers or pitch them high-ticket masterminds
  • ….and more!

Online courses and memberships are great ways to help grow your audience and diversify your income. If you’ve been exploring new ways to break through your growth plateau, this integration with Mighty Networks will make it easy for you to create a course, community, or paid membership and sell directly in your emails.

Grow your audience and income with ConvertKit and Mighty Networks

This is a huge unlock if you have a community, course, or paid membership—or are thinking about building one to help you grow your audience and income.

Learn more about your email subscribers

While courses and memberships are a great way to diversify your income, they’re also typically an offer for those further down your marketing funnel—your most loyal subscribers.

To launch or improve conversion rates of your course or membership product, it’s important to know who your subscribers are. Here are a few ways to tackle this:

  • Create a ConvertKit waitlist landing page: Collect new leads and information on what type of course or membership your audience is most excited about and what you should build with Mighty Networks.
  • Build a welcome sequence: Introduce new subscribers to your content and snippets of what your community represents and onboard new members.
  • Create link triggers: When you share content about your course or membership, tag the subscribers clicking on this link. This link trigger will help you tag who is interested in your offer and make your retargeting more impactful.

Convert more customers

With more information about your email subscribers, you can convert more of them to purchase your online course or pay for your membership on Mighty Networks.

  • Send a consistent newsletter: Pick a cadence you can be consistent with. This keeps your content top of mind as you continue to provide them with value—for free! This is where you can pull in community-generated content from your Mighty Networks to tease your subscribers to sign up for your course.
  • Pitch with conditional content: Don’t duplicate content just to personalize your emails. You can use conditional content so your subscribers see a call-to-action to upgrade and your current customers see a call-to-action to log in to your course.
  • Build an automated course sales pitch: Save time by building a course pitch automation 30 days after someone signs up to your newsletter—or whatever conditions you’ve learned makes your subscriber primed for a product pitch.

Extend your lifetime value

Once you’ve converted a subscriber into a customer, you want them to stay a customer! Don’t neglect those who love your work and are supporting you.

  • Build a member’s only newsletter: With all the content you can pull from your Mighty Network directly into your ConvertKit newsletter, there are so many different ways you can keep your members engaged. Create a summary digest, prompt them to log in, and celebrate their success!
  • Offer perks and early access: Segment your list and only offer your customers the best perks you have, like limited time offers, early access to your new course, or exclusive 1:1 time with you.

How the Mighty Networks integration works

With any paid plan on Mighty Networks and ConvertKit, you can enable the integration and sync your accounts. Once you’ve connected your accounts, it will:

  • Sync all your Mighty members into your ConvertKit account
  • Tag all your Mighty members for you to easily segment
  • Automatically unsubscribe any Mighty members who are removed or have left
  • Give you access to content blocks from Mighty in any Broadcast and Sequence emails

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